SEO and SEM = EFFECTIVE APPLICATION OF TECHNOLOGY
Do you have a web site that was designed years ago?
Is it fully optimized for search engines to bring customer traffic to your site?
Looking to create a new image?
Allow us to help you bring things up to speed. Combining SEO (Search Engine Optimization), professional graphics design, precise layout, logical navigation and a consistent message requires a blend of business, technical, and artistic skills that few firms do well.
WRS Marketing Solutions makes the complex task of web implementation simple and professional through the use of a comprehensive needs assessment as well as ongoing site management and promotion to ensure your investment in web technology provides an effective return on your investment in promoting and growing your business.
The internet is not free!
One of the biggest lies that anyone will ever tell you about the Internet is that it’s free. Nothing is free, especially not search engine traffic. This is not 1999, it’s today!
If you want to get quality traffic and have total control of it today, you’re going to be buying clicks on Google. Unlike the movie “Field of Dreams”, you can’t just build a web site and have people come to you.
Imagine Las Vegas without gambling…. Why would anyone go to an isolated city in the desert? Make sure your web site gives people a reason to come to it – and build superhighways & airports to make it easy to find you and get to you.
Whether your company is a one-person show or a hundred-plus person team, you need to deliver a consistent message and experience for your customer.
It comes down to this:
- Consistency builds longstanding trust.
- Trust builds loyalty and passionate loyal customers.
- Loyal customers=sustainable results and profits
Isn’t this what every owner wants for their business?
Perhaps you know and believe the old saying, “If you build a better mouse trap, the world will beat a path to your door.”
We hate to tell you this, but it simply isn’t true! You may be the best at what you do, but it’s just not good enough to be the best doctor, plumber, insurance agent, or furniture dealer around.
If it were, you’d be getting all of the business you could handle, wouldn’t you?
Being the best is important, but the truth of the matter is, if you want the world to beat a path to your door, you’ve got to first tell them about all the benefits they’ll get from using your product or service.
Once you’ve gotten someone to visit you, you’ve got to make them an irresistible offer based on your Unique Selling Position (USP), and lead them every step of the way. Then you’ve got to remove any risk they perceive in doing business with you.
Search Engines Drive the internet these days. Findings by PEW Internet and American Life Project indicate that on an average day, nearly 60 million people use a search engine.
A study by iCrossing reveals that most adults who buy online rely on search engines to research their purchases. 88% of adults who purchase items online conduct some sort of online research prior to completing their purchase.
Research by iProspect, further explores user behavior, revealing that 62% of search engine users click on a search result within the first page of results, and 90% of search engine users click on a result within the first three pages of search results.
Statistics like these indicate that in order to be seen by the most searchers, marketers need to try to get their listings onto the first few pages of the search results.
You have to make it easy for people AND spiders to find you!
Gone are the days of slow 56k dial-up modems. Over 80% of people now have high speed access at home or work – and they are using it!
Multimedia sites like You Tube are all the rage. You can preview movie trailers almost anywhere. Major TV networks are offering replays of their top shows.
Vonage is using voice over internet protocol (VOIP) to replace traditional phone service and save their customers millions of dollars in the process. Sesame Street and MTV proved that people want to be entertained and that static, dull information doesn’t cut it!
Today, the internet is the preferred choice for people looking for information. 77% of people looking for Real Estate now begin their search online….
Maximize your marketing and advertising dollars by using them where your target audience is most likely to see your message.
Call us today for a FREE initial consultation to see what we can do for your business.